Andrew Bruce Smith
Chair, CIPR UK AI in PR panel
Andrew Bruce Smith, FCIPR, MPRCA, is a renowned expert in artificial intelligence and its applications in digital comms, social media, SEO, and analytics. With a foundational education in Philosophy and Mathematical Logic from the University of Edinburgh (1981-1985), he developed a keen interest in AI early in his career. Andrew further honed his skills in AI programming languages in the late 1980s, a time when AI was still nascent. Andrew has consistently stayed at the forefront of technological innovation. This, coupled with his leadership as the Chair of the CIPR’s AI in PR panel, makes him a much sought-after speaker and commentator on the impact of AI on the PR and communications industry worldwide.